THE Client

VeriMed is a new technology-based specialty pharmacy for chronic disease states patients. Through VeriMed’s proprietary technology, all stakeholders in the controlled substances supply chain – have access to data to better manage the delivery of controlled substances and ensure that patients receiving medications are adhering to their prescriptions.

THE Challenge

Verimed required a website that both presented the controlled substance abuse story and the Verimed specialty pharmacy solution. The company needed to communicate with a range of audiences – from physicians and pharmacists to medication wholesalers and insurers – and demonstrate why transparency in the supply chain is critical component of reducing abuse and protecting their interests.

THE Solution

Purely Branded delivered a Verimed website that has accomplished its goal of demonstrating the chronic disease state problem and how the Verimed plays a major in the solution. Using responsive web design, large photography, infographics and engaging editorial, Purely Branded delivered positioned Verimed as the leading specialty pharmacy provider and served as the platform for company launch.